![]() ![]() No matter the purpose, as more and more content is being funneled through the Internet every day, infographics communicate an idea simply and quickly and is a huge asset for any brand, business, educator, designer, or blogger.īy the end of this course you will know how to create an infographic and be ready for your next project. And it can do this for companies in any industry. Businesses are using infographics as a way to engage their target market and drive traffic to their website. An infographic design can tell the story of just about any subject. Consumers do not want to read a lot of information and it is a fact that the majority of people absorb information better if it is presented in a visual manner. A well thought out and well-designed infographic will be shared across social media platforms and get shared on websites.Īside from the SEO benefits of infographics, they also do a great job at building brand awareness and getting a specific message across. Infographics are a great way to engage readers because they draw attention and they result in a lot of social sharing. Why create an Infographic? Well, with infographics, you can communicate and simplify complex information in beautiful and engaging ways. We'll begin the course with an introduction to infographics, where you'll learn the fundamentals of infographics and the creation process. You will learn from start to finish on how to easily create an Infographic in one of the most popular graphics editing software, Adobe Illustrator. These assets are versatile, printable (on-request) and reusable - many clients pull out specific data points and embed them into other pieces of content or use them as the basis for other content ideas.īecause infographics communicate visually, they’re easily consumed by wider audiences that may not be as familiar with your industry or your product.In this course you will learn how to design an effective and engaging Infographic that everyone will be sharing. Infographics can also be used as an engagement piece throughout email newsletter campaigns, social media postings and trade show events. An infographic can help encourage engagement by getting people to take notice of your website and start reading. People tend to spend more time reading content when they’re engaged with it. They’ll also boost engagement on your website. If your brand is already generating a lot of traffic, this will help to increase your rankings even further. This can improve traffic to your website. If you can create an infographic that people find engaging and interesting, it’s much more likely to be shared and reposted. One of the most obvious is that they’re easy to share. ![]() There are many benefits to using infographics in your SEO strategy. Our clients typically leverage infographics within blog content for maximum SEO value. ![]() More than just a graphic designer, your Brafton team works as one to accomplish your goals, bringing each member’s strengths together to produce the best infographics for your intended audience. They set your brand apart from the crowd and project your company image as creative, authoritative and cutting-edge. Infographics cut through dense, industry conversations and stale, long-form text. Our in-house team of infographic designers can even optimize the engagement of your website by going beyond a static infographic and employing animation and technology! Building your brand identity so you reach an even wider target audience.Communicating complex information in a simple way.Optimizing SEO keywords that will drive search engine traffic to your website.Conveying your organization’s values, mission and vision in a way that’s visually compelling.Showing off your business’s data in an engaging way that will keep your audience interested.Establishing the progression of a product or service over time, allowing the viewer to see how a brand’s experience has evolved.Infographics designed by talented and experienced marketing experts and graphic designers can benefit your business by: The visual nature of an infographic makes it more memorable than text, which can help to create a clearer picture of what your brand stands for. Infographics are a powerful tool for communicating brand personality. B2B Content Marketing: A Comprehensive GuideĬommunicating Your Brand Identity With a Stunning Infographic.Social Media Marketing: The Complete Guide.The Big List of Content Marketing Statistics.Google Ads Consultant / Pay per Click Consultants. ![]()
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